Senior Manager, Brand Marketing
Job Description
A collective energy and ambition. A place where you can make a real difference.
We’re a company that genuinely cares about our people, our products, our consumers and the environment.
Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.
United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.
Job Summary
Church & Dwight is seeking a Senior Manager, Brand Marketing, to join our team. Church & Dwight’s International Marketing team conducts business in over 140 countries and represents fastest growing business units within Church & Dwight. The International Sr. Brand Manager will be responsible for managing a portfolio of Church & Dwight Personal Care brands inclusive of Hero, Nair, APDEO, First Response, and Curash. The individual will contribute to the development of global brand strategies, working to identify and accelerate global new product launch opportunities and for overseeing elements of global brand equity on selected brands.
About the Role
The Sr. Brand Manager will accomplish these objectives through close partnership with the Church & Dwight U.S. Domestic Marketing team, our Subsidiary Marketers around the world, and with our Global Markets Group Sales & Marketing teams.
Work Environment:
This role is open to both hybrid and remote candidates, with a preference for a hybrid work arrangement. The final work location arrangement will be determined during the interview process based on candidate location and business requirements.
Hybrid: If designated as hybrid, the role will be based in Ewing, NJ and requires in-person attendance on Tuesdays, Wednesdays, and Thursdays, with remote work options on Mondays and Fridays.
Remote: If designated as remote, the role will be performed on a remote basis, with occasional in-person attendance required as business needs dictate.
Role Accountabilities and Responsibilities
Strategy:
- Lead the development of global brand growth strategies for this set of brands including geographic expansion plans, profitability improvement plans, competitive defense plans and the evaluation of white space / future M&A opportunities.
- Ensure fundamental strategic documents, including 3-Year Strat Plans and Brand Playbooks, are in place and fully aligned by key stakeholders and upper management to ensure proper adoption to optimize expansion growth.
- Monitor and ensure action against competitive activity and meaningful global trends.
New Product / Claim Pipeline Development:
- Partner with subsidiary marketers and GNPi team to identify global new product / claim needs.
- Help support and advise on key project execution for local markets including new product launches, geographic expansions, line extensions, packaging redesign and consumer promotions.
- Track / report on global new product roll-out and performance vs. planned goals.
Equity Stewardship:
- Lead the development of global brand footprints by ensuring development and maintenance of Global Brand Books and Brand Essence and other associated brand fundamentals that drive global equity such as consumer target, brand positioning, and communication strategies.
- Review / approve creative briefs and review / approve brand copy (advertising & packaging) to ensure global consistency of all brands within responsibility of this role.
- Share global and subsidiary communication learnings, success stories, best practices and test results with all markets.
- Oversee and review the packaging development process to ensure global consistency.
Education and Experience
- BA/BS required. MBA preferred.
- 5-7 years of marketing experience required. Ideal candidate will have both classic CPG / FMCG experience and demonstrated people management capabilities
- Must be self-motivated, solution-oriented, collaborative, and able to work under tight deadlines both independently and as part of a team.
- Ability to multi-task, prioritize based on shifting business needs, and be comfortable working through ambiguity.
- Specific experience working in / with international markets strongly preferred.
- Must have excellent English oral and written communications skills. Additional language proficiency (French, Spanish, Mandarin, etc.) preferred, but not required.
- The job will ideally be based at Church & Dwight corporate headquarters in Ewing, New Jersey, and will operate under a hybrid work schedule that will provide work from home and in-office flexibility with an expectation of three in-office days per week.
- Requires occasional (10-20%) international travel.
Compensation and Benefits
The U.S. base salary range for this full-time position is $130,200-$185,400. This position is also eligible for a bonus.
As a Church & Dwight US employee, you (and eligible dependents, as applicable) will have access to medical, dental, vision, basic life insurance, paid vacation and sick time, and Paid Parental Leave. U.S. employees are entitled to paid holidays, floating holidays, and vacation days starting in their first year of employment depending on hire date. You are also able to participate in our 401k retirement plan (with company match and profit-sharing) and Discounted Employee Stock Purchase Plan.
The actual base pay offered to the successful candidate will be based on multiple factors, including, but not limited to, job-related knowledge/skills, experience, business needs, geographical location, and internal pay parity. Compensation decisions are dependent upon the facts and circumstances of each position and candidate.
Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.
For more information on our company, our brands and our culture visit us at http://www.churchdwight.com/
Role Location
United States
With corporate offices and major plants across the country, we’re building consumer products and connecting with global offices from the place where it all began.
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DIVERSITY & INCLUSION at Church & Dwight At Church & Dwight
Church & Dwight strives to create an environment where everyone feels free to bring their authentic self to work every day.
We win when we respect every employee for who they are. We believe our employees contributions are richer collectively because of their diversity. We aim to be a diverse and inclusive company and are determined to build a culture where people have the power to win together.
CULTURE At Church & Dwight
We care - about our people, our products, our consumers and our environment. To honor these priorities, we’ve built our culture around the tenants of courage, determination and team spirit. We’re united by our small company feel and inspired by opportunities to make our mark.
Learn More Check out about CULTURE
Equal Employment Opportunity for the Disabled At Church & Dwight
As an equal opportunity employer, Church & Dwight is committed to providing access and opportunities to individuals with disabilities. Applicants who require accommodation for accessibility to the online application system, the interview process, completing any pre-employment testing, or any other portion of application process, as a result of impairment from a medical or mental health condition, they may contact 877-809-8449 or email their resume and cover letter to [email protected].
To review Church & Dwight’s Equal Opportunities Employer Policy, click link below.
Learn More Check out about Equal Employment Opportunity for the Disabled