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Digital Strategy Manager (Home Care)

Job Description

A collective energy and ambition. A place where you can make a real difference.

We’re a company that genuinely cares about our people, our products, our consumers and the environment.

Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.

United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.

At Church & Dwight, we value talented professionals with a strong desire to make a positive impact in our company. As a rapidly growing organization, we are always seeking passionate and creative individuals whose action-oriented mindset will foster continued growth throughout our leading brands.

At Church & Dwight, we value talented professionals with a strong desire to make a positive impact in our company. As a rapidly growing organization, we are always seeking passionate and creative individuals whose action-oriented mindset will foster continued growth throughout our leading brands.

Role Summary

Church & Dwight is looking for a passionate and talented Digital Strategy Manager to join our newly established Digital Strategy team within the Digital Growth function. This role is responsible for holistic full-funnel digital strategy and deployment to impact consumers across all points of the digital journey (inclusive of digital media, search, social, influencer, CRM, website, etc).  The Digital Strategy Manager serves as a strategic leader, owning digital planning and aspects of the implementation process for their assigned Business Unit. This role requires strategic planning and amplification of major campaigns and product launches in partnership with key agency partners on social.

Role Accountabilities and Responsibilities

  • Be key centralized expert for digital touchpoints and platforms and ensure data-driven holistic content strategy is utilized across the digital ecosystem (i.e. CRM, Social, Search, Video/Programmatic, Owned)
  • Collaborate with cross functional team members around digital touchpoints (EBMs/Retail Media/Shopper Marketing/Synergy Web Projects) to ensure alignment and consistency of consumer digital experience, as well as shared learnings
  • Collaborate with Measurement Team to provide meaningful, actionable quarterly wraps. Based on prior quarter results, provide quarterly recommendations for paid digital spend adjustments
  • Each Manager leads strategy and execution of a corporate tentpole for SBU (e.g. NYNY, Spring Cleaning, BTS, Holiday, Baby).  Should tentpole span multiple SBUs, a lead will be assigned for clarity of responsibility and non-lead will support
  • Imbed learning agenda, aligned with Analytics Team, into SBU teams via always-on digital test & learns
  • Analyze data and recommend changes to existing strategies in order to improve performance
  • Lead, coach and develop a team of direct reports.

Education And Experience

  • Bachelor’s Degree Required, MBA a plus
  • 5+ years related experience – Marketing, Digital Marketing, Social Media
  • Solid track record for developing and leading high performing teams and broad digital programs
  • Exceptional written and verbal communication skills, previous community management and copywriting experience preferred
  • Strong time management and organization skills; able to prioritize and manage multiple projects
  • Comfortable working in a fast-paced, energetic and matrixed environment

Skills and Competencies

  • Self-motivated with a strong ability to work autonomously
  • Has a bias for action and is orientated towards achieving results
  • Comfortable working in a fast-paced and energetic environment
  • A deep understanding of high-quality content and how it can translate to video/photo, Reels, TikTok, YouTube, and beyond
  • Outstanding project and stakeholder management skills – knows who to involve and when to ensure successful execution
  • “Out of the box” and “disruptor” mindset combined with appreciation and respect for the rich legacy at Church and Dwight
  • Congenial and can serve as the internal go-to for ‘Digital Education’

Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.

For more information on our company, our brands and our culture visit us at

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Role Location

United States

With corporate offices and major plants across the country, we’re building consumer products and connecting with global offices from the place where it all began.

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DIVERSITY At Church & Dwight

Church & Dwight strives to create an environment where everyone feels free to bring their authentic self to work every day.

We win when we respect every employee for who they are – regardless of gender, age, race, ethnicity, religion, disability, veteran status, sexual orientation or any other differences. We believe that our employees’ contributions are richer because of their diversity. We aim to be a diverse, inclusive and equitable company and are determined to build a culture where people have the power to win together.

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CULTURE At Church & Dwight

We care - about our people, our products, our consumers and our environment. To honor these priorities, we’ve built our culture around the tenants of courage, determination and team spirit. We’re united by our small company feel and inspired by opportunities to make our mark.

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Equal Employment Opportunity for the Disabled At Church & Dwight

As an equal opportunity employer, Church & Dwight is committed to providing access and opportunities to individuals with disabilities. Applicants who require accommodation in the job application process may contact 877-809-8449 or email their resume and cover letter to Please note that these options are available only to those needing an accommodation because of a medical condition or disability. All email submissions should include “Accommodation needed” in the subject line as well as information related to the specific position you are interested in (requisition number, job title, location, etc.). Church & Dwight will not respond to inquiries made to or 877-809-8449 that are not related to accessibility of the online application system by persons with medical conditions or disabilities. To review Church & Dwight’s Equal Opportunities Employer Policy, click link below.

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