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Senior Associate Brand Manager, Global New Product Innovation

Job Description

A collective energy and ambition. A place where you can make a real difference.

We’re a company that genuinely cares about our people, our products, our consumers and the environment.

Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.

United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.

Assist leading Global New Product Innovation (GNPI) projects for the Personal Care Business Unit (SBU) contributing to achievement of annual organic growth targets.

Accountabilities and Responsibilities                                                        

  • Assist in creation and commercialization of new products that are confirmed for launch including identifying unmet consumer needs, creating and testing concepts, artwork and packaging development, development of Sales Selling materials, product positioning and partnering with the cross-functional team and Plants to bring the product to market
  • Assist with identifying and assessing new product growth opportunities, including: category/competitive analysis to validate size of opportunity; consumer validation of product idea; R&D validation of the technical pathway; Operations validation of the manufacturing strategy; Finance validation of P&L
  • Initiate consumer research to define unmet consumer needs
  • Develop and test concepts to validate ideas
  • Develop expertise in the categories of the SBU, including competitive assessment, global trend analysis, supplier assessments, consumer and customers/channel opportunities
  • Lead new product initiatives in collaboration with multi-functional teams

Education and Experience                                                          

  • BA/BS required; MBA preferred
  • 2-4 years in Marketing/NPD (CPG, OTC, Cosmetics)
  • New products experience a plus
  • Category analysis and forecasting
  • Familiarity with common consumer marketing research tools and techniques

Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.

For more information on our company, our brands and our culture visit us at http://www.churchdwight.com/


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Role Location

United States

With corporate offices and major plants across the country, we’re building consumer products and connecting with global offices from the place where it all began.

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C&D 500X500 035

Equal Employment Opportunity for the Disabled At Church & Dwight

As an equal opportunity employer, Church & Dwight is committed to providing access and opportunities to individuals with disabilities. Applicants who require accommodation in the job application process may contact 877-809-8449 or email their resume and cover letter to jobs@churchdwight.com. Please note that these options are available only to those needing an accommodation because of a medical condition or disability. All email submissions should include “Accommodation needed” in the subject line as well as information related to the specific position you are interested in (requisition number, job title, location, etc.). Church & Dwight will not respond to inquiries made to jobs@churchdwight.com or 877-809-8449 that are not related to accessibility of the online application system by persons with medical conditions or disabilities. To review Church & Dwight’s Equal Opportunities Employer Policy, click link below.

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